Dubbo Regional Council has launched the latest Dubbo Region Visitor Guide, presenting the region’s amazing benefits to enthusiastic travellers across the country.
Distributed over the next 18 months, the Visitor Guide highlights the Dubbo Region and Great Western Plains through a refreshed storytelling format which centres on all the things to see, do as well as everything you may need when you travel to the area.
The guide presents Dubbo, Wellington and surrounding villages as a collaborative destination, with the partnership extending to include five other Council areas that contribute to the Great Western Plains identity.
“The Visitor Guide is a key piece of printed and digital collateral for our must-visit destination. The Dubbo Region provides an unforgettable experience with the perfect blend of adventure, culture and history, and the Visitor Guide highlights each and every one of these experiences,” Dubbo Regional Council Mayor Josh Black said.
“The guide is also important not only for those visiting, but for our locals and businesses as it showcases the amazing attractions and businesses, we are lucky enough to have right here in our backyard and assists our residents to help their travelling friends and families to have a great time when they visit.”
Tourism Research Australia shows Dubbo welcomes over 700,000 domestic day visitors and 600,000 domestic overnight visitors for the two-year period up to June 2024, which has a $278.4M economic contribution to the region.
There are 100,000 guides printed, which are stocked in over 140 localities across across eastern Australian states including NSW, Queensland, Victoria and the ACT.
The guide is also distributed to local accommodation providers and tourist attractions as well as eateries and retail shops throughout the region.
The front cover of the guide this year depicts one of the elephants at Taronga Western Plains Zoo, Pathi Harn, who can be seen at the Zoo each day.
“For this edition of the guide the Dubbo Region is presented through a story narrative, with everything to help you enjoy your stay, from how to get here, where to stay, what to do, where to eat and a number of other activities.
"We want to take visitors on a journey before they arrive and have them planned and ready to enjoy all the Dubbo Region has to offer as soon as their feet touch the ground,” Clr Black said.
“I really encourage residents to visit their local Visitor Information Centre, grab a copy of the guide, and when they next have visitors become that hometown hero. You may find something new in the region, or something different about your favourite attraction as well,” Clr Black said.
The Dubbo Region Visitor Guide is available for collection at the Dubbo and Wellington Visitor Information Centres and online at www.dubboregion.com.au.